One of the leading brands on the U.S. market – BCBGMAXAZRIA, actually has a ?French origin. The Founder Max Azria is choosing the name BCBG, using a slang abbreviation for BON CHIC, BON GENRE, (French expression for ”good style, good manners”)
- BCBGMaxazria
Currently there is a Sale up to 60% in the barnd’s boutique at Serdika Center. This is the right moment to choose your beautiful evening dress or necklace. The full collection you can see at the Facebook page of the boutique at BCBG Maxazria Bulgaria
